In the last installment of my series on 25 Success Secrets, I went over number 23, developing tech skills. In this installment we're going to cover an area that a lot of marketers tend to shy away from...product creation. I am going to explain why product creation is so important and how easy it can be to create your first product. Okay, so why is product creation so important? After all, there are tons of products out there that you can promote. Why create your own? Well, there are several reasons for this and it all comes down to the pros and cons of affiliate marketing versus promoting y

The Internet marketing community is a strange animal. For some reason, many people in it seem to think that you have to offer a refund period where the person can get their money back if they ask for it within a certain amount of time and if you DON'T offer it, you'll lose sales. Says who? Please don't start quoting me a whole bunch of meaningless stats. Not interested. Truth is, you don't have to offer any kind of a refund on your product IF your product is really something of true value. I'm going to give you an example of what I'm talking about. A week or so ago, my daughter,

As an affiliate, did you ever go to the Clickbank marketplace one day, not see a product listed and then the very next day, you see it at the top of the marketplace with some insane gravity of like 500? Did you ever wonder how that happens? Well, you can stop wondering. This article is going to blow the lid off of those inflated gravity numbers. I know there's going to be a lot of vendors who are not going to like this article one little bit. The first thing the vendor does is he goes to the marketplace to see what's selling. No sense creating something REALLY new when there is stuff out th

I loved "The Wizard Of Oz." "Are you a good witch or a bad witch?" They just don't make movies like that anymore. And it seems that they don't make informational products like they used to anymore...or do they? I guess it depends on who you ask. And therein lies the problem when you hear people say, "That product is great" or "That product sucks." A lot of it is subjective. Oh yeah, I know, somebody puts together a two page PDF that says to do keyword research and put up a blog isn't going to get my vote for product of the year. But good and bad, in most cases, is quite subjective.

I remember many years ago, not too long after I first began marketing online, private label rights (PLR) were a big deal. Many marketers would salivate at the opportunity to get a hold of a great product that they could sell as their own and keep 100% of the profits. These days, it seems that PLR has run its course. The demand certainly isn't there like it used to be. The question is, why? what's the problem? How did something that was once so attractive become a white elephant? This article is going to take a look at the PLR situation, see what the problem is and then look for a solution, if

Top 30 Internet Marketing Articles of April 2010 It's been a while since we last did the top 30 Internet marketing articles post, but it's back again and with vengeance! I will be focusing in on the best 30 Internet marketing articles of each month, using a range of sources and blogs which I read on a daily basis. If you want to check out previous months top 30 Internet marketing articles you can do right here. Social Media Strategy Before Tactics - A look at whether using strategy or tactics first in social media marketing & which is more effective. How-To Guide for Conversion R

Create a Bonus Report & Stay on Top of Your Competitors With any product you will always find competition especially when we are talking about digital products. It is your job however to find some way of enticing these potential customers to purchase the products from you instead of your competitor. A good way of doing this is by adding a unique bonus report which is only offered by purchasing through you. By offering a little bit more than your competitors you are able to look unique and also entice potential customers to purchase from yourself instead of one of your competitors. Whethe